A well-composed job posting is the first point of contact between your company and potential candidates. It is your first chance to show off your company’s values and culture. A well-written job description can draw attention to the job and company, leading to higher quality applications and interviews.
Besides describing the job and listing the skills, certifications, education experiences, and preferred qualifications A good job description should include important details about the hiring process from beginning to end. This will ensure that both you and the applicant are on the same page regarding what you expect from them. This can also stop dropping-offs, ghosting, and more fair and efficient hiring process.
Use a clear, direct language that is easy to comprehend for any type of audience. Avoid jargon or cliches which can make it difficult for potential applicants. It’s also important to utilize job postings as an opportunity to promote and support your diversity initiatives, so be sure the language used doesn’t exclude any groups of people.
Additionally, don’t overlook to include the main advantages and perks on your job descriptions. If your company provides free lunches, an go to the website amazing office with a view or offers flexible working hours it’s a good idea to mention these in your job descriptions because they could swing the candidate’s favor over a competitor. Also, you should mention any community or volunteer involvement that your company is involved with. This is a factor that many potential employees will look for when deciding which company to join.
